Keywords and Latent Semantic Indexing (LSI) keywords are the most important factor for your success in Search Engine Optimization. If you assume keywords are good for nothing then believe me, just stop doing SEO for your website as it is not going to yield you great results. Keywords and key phrases are important because your target audience will type those words to reach you.
- A decent web page should have at least 250 words content.
- The text should be logical and readable and not just stuffed keywords.
- Include the important and relevant keywords on the page along with keyword phrases which visitors may type to search.
- A keyword can be repeated for 5 times maximum.
- Don’t forget to use the keywords which you have used in the title tag.
- Try to start the paragraph or the sentence with a targeted keyword.
- Use lot of LSI keywords throughout the page. Again remember content should be readable not just stuffed keywords. We will cover LSI keywords in detail when we go to “Content Process” topics.
- When you interlink your website page from the content, don’t use simple words like “Click here” or “More info” in the anchor text but use main keywords or LSI keywords. Similarly while linking to other sources. This method will increase the value of the link.
- Use keywords in Header tag.
- Keywords should be used at following places:
- Meta Tags
- Title Tags
- Description Tags
- Keyword Tags
- Image Tags
- Web Page Content
- URLs
- Filenames
- Folder names
- You can use “keyword density checker tool” to check if you are stuffing keywords beyond the limit.
Note: In “Content Process” session, I will be covering how to make keyword library for your website.
Regards,
Hyder
Video: Use Hyphen (-) to filter Google search results
If you use Google search engine to find solutions for all of your problems then watch this video on how to use hyphen to filter your search results.
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